Day 605 — Mañanera: Sheinbaum Gives Away World Cup Opening-Match Ticket to Indigenous Woman from Veracruz; Culture Ministry Premieres 'La Niña Futbolista'

At her May 29, 2026 (Day 605) morning mañanera, President Sheinbaum made good on her earlier promise to give away her personal presidential inauguration-match ticket for the FIFA World Cup 2026. The ticket — for the tournament's opening match on June 11 at Estadio Azteca (Mexico vs. South Africa) — was awarded to Yolett Cervantes Cuaquehua, a 21-year-old Indigenous woman from Veracruz. Three additional presidential match tickets (for games in Mexico City, Guadalajara, and Monterrey) were given to amateur athletes aged 16, 22, and 23. Sheinbaum stated she would personally watch the opening match at the Zócalo's official FIFA Fan Fest public screening. The Culture Secretariat, under Secretary Claudia Curiel de Icaza, premiered a new recording of 'La niña futbolista' by Julieta Venegas — a song aimed at inspiring girls to pursue soccer — as part of the government's World Cup social campaign. The press conference highlighted Mexico's preparations for hosting the June 11–July 19 tournament and reinforced the administration's messaging around inclusive, popular access to the sporting event.