HYBE Posts Record Q2 2026 Revenue, Driven by BTS's ARIRANG World Tour

July 28, 2026 — HYBE reports consolidated Q2 2026 revenue of ₩1.45 trillion (roughly $1.0 billion) and operating profit of ₩170.9 billion, up 105.5% year-over-year and 107.6% quarter-over-quarter — the company's best quarter on record. Concert revenue alone surged 630.0% quarter-over-quarter and 243.3% year-over-year to ₩647.7 billion (about $432 million), which HYBE attributes directly to BTS's ARIRANG World Tour. CEO Lee Jae-sang credited the results to the tour and balanced growth across HYBE's roster. The ARIRANG album was also the top-selling vinyl and CD release in the U.S. for the first half of 2026, and artist direct-involvement revenue (recorded music, concerts, advertising) rose 132.2% year-over-year to ₩1.04 trillion.