HYBE Signs $100M+ Global Distribution Deal with K Wave Media (KWM)

K Wave Media Ltd. (KWM) announces an exclusive global distribution agreement with HYBE on April 10, 2026, covering video and merchandise for BTS, SEVENTEEN, LE SSERAFIM, and other HYBE artists. The deal, effective April 3, targets annual revenue in excess of $100 million — adding significant commercial infrastructure to HYBE's global ARIRANG World Tour push. Analysts note the timing coincides with the opening of the tour in Goyang and project the ARIRANG World Tour at approximately $1.45 billion in total revenue.